AR In Advertising

- Layout Design - Product Photography - Advertising - Code

Showing a new way to advertise. (Video Footage is philosophy owned). Mapping out the user journey within the AR experience, from initial interaction to product exploration and eventual conversion, addressing the challenge of purchasing a fragrance without physically spraying the product.

(Video custom liquid coded in css and html might not adapt to all search browsers ex. firefox)

ELEMENTS OF USER EXPERIENCE

AR Printed Posters

1 4

Final Touch Point

The AR experience guided users through a mapped journey, showcasing the brand's ingredients within their products. By purchasing the perfume, customers gained a better understanding of the scent, enhancing their decision-making process. The sensory adventure in an AR take-home card, featuring a sample product advertised on the card.

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